China and the US should cooperate to expand each other’s movie market, and Hollywood should put more Chinese actors in the spotlight, in an effort to increase its appeal to Chinese audiences, said Hollywood producer Mitchell Peck, Chinanews.com reported on Nov 29.
The US movie maker hopes China and the US can learn more about each other’s culture so that more cooperative agreements will be reached in the movie sector.
China’s burgeoning movie market is very attractive to other countries, especially to those involved in film cooperation under the Belt and Road Initiative, foreign movie makers agreed during the 4th Silk Road International Film Festival in the southern Chinese city of Fuzhu.
As of November 20th this year, China’s box office has exceeded 50 billion yuan ($7.54 billion), according to an official with the State Administration of Press, Publication, Radio, Film, and Television.
The country’s overseas box office reached 3.825 billion yuan by the end of 2016, up 1.315 billion yuan year on year.
“Today’s movie cooperation is expected to connect China and the Central Europe continent, like the Tea Horse Road did in ancient history,” said Alexei Petrukhin, president of Russian Film Group, adding that entering the Chinese market is the target of his group.